Logo modernism
Jens Muller • Taschen • ISBN-13 978‑3836545303
Logo modernism
This edition of Logo Modernism
ISBN-10: 3836545306 · ISBN-13: 978‑3836545303 · 2015
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Completeness 55
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This comprehensive volume documents the evolution of the modernist logo, tracing its development from 1940 to 1980. Through an extensive collection of over 6,000 trademarks, the book categorizes symbols by geometric, effect, and typographic form, providing a definitive visual history of corporate identity. It serves as a scholarly reference for the aesthetic principles that defined the mid-century graphic design era.
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